Göteborgs Prima Fint

From Mellgrens original recipe, launched 1919

The year was 1826. Eric Mellgren, a merchant from Gothenburg, started his own tobacco factory. He had only one employee for several years, until his son Johan August Mellgren took over the company in 1850.

Johan August made production grow at a fast pace. At the turn of the century, when the company was the largest, they had around 100 employees. In 1902, the factory produced 150,000 kg of snus and 75,000 kg of tobacco for cigars and pipes.

When the Swedish Tobacco Monopoly took over in 1915, E. Mellgren & Son had been active for a full 87 years. In 1919, the monopoly registered and launched one of Mellgren's recipes as a new snus brand - Göteborgs Prima Fint Nr 930. The figures were later removed from the name, but the recipe remains and is still largely unchanged today.

Produced by Swedish Match